It’s been a minute since we’ve had some proper Allison Goldfrapp on our ears, and she is always welcome. On “NeverStop,” Alison is flooded by the rush of an all-encompassing love over a buoyant, rubberized beat; it’s a tantalizing menagerie of staccato synths and a driving four-to-the-floor rhythm.
About the track, Alison reflects, “‘NeverStop’ is about always feeling the wonder. Committing to connect with each other, nature and our surroundings while trying to navigate through the contradictions and complexities of life.”
The Love Invention, which was executively produced and co-written by Alison, marks her reawakening as a dancefloor priestess, in an intoxicating showcase of the disco and house influences that have always been at the heart of her musical DNA. It features collaborations with the likes of production mastermind Richard X (Pet Shop Boys, M.I.A.), James Greenwood (Daniel Avery, Kelly Lee Owens) and Toby Scott (The Gossip, Annie).
Check out Allison’s trip into the AI tripped-out metasphere in her new video after the jump!