Lady Gaga’s “Alejandro” and Nicole Scherzinger’s “Right There” are two big, sexy American pop singles to benefit from The Sound of Arrows’ sparkly Swedish studio magic in the past year. Now, the fantasy nerd synth pop duo have turned their attention to one of their own and fluffled “Magic”, their excellent 2009 single, for a major label re-release. Unlike some of their previous promos, however, the expensive-looking new video for the song does not feature a whimsical undercurrent of homoeroticism, which is just as well since it stars two Spanish children. It does, however, include cute CGI creatures reminiscent of Princess Mononoke.
Thank you for this. I’m now obsessed with this band. So great!