It’s the breakfast you didn’t know you needed OR wanted!
To celebrate 16 years of Paramount’s popular and timeless teen comedy “Mean Girls,” Pillsbury Toaster Strudel is getting a makeover with the launch of its limited-edition “Mean Girls Toaster Strudel.” Each package comes with pink icing because, duh! Perfect for eating on Wednesday mornings.
Pillsbury will also launch “The Most Fetch! Toaster Strudel Icing Sweepstakes” which will grant three grand prize winners a personalized video message from Lacey Chabert, one year’s worth of Pillsbury Toaster Strudel, and Mean Girls merch! So fetch.
“We’re thrilled to bring this limited-edition Mean Girls product and sweepstakes to fans everywhere, especially for all the not-so-regular, but cool moms out there,” said Keavy O’Malley Keyes, senior brand experience planner at General Mills. “For years, we’ve enjoyed seeing the art fans have made using Toaster Strudel icing and can’t wait to see the fun designs they come up with using our new Mean Girls-inspired pink icing.”
Quit trying to make toaster strudels happen, General Mills! We all know they’re not actually part of a balanced breakfast if you’re trying to lose three pounds!
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